
A-Series
We introduce the very first A-Series from Samsung.
The A-Series is mainly for the younger target group who seek good value for less money. What better way to advertise the new A-Series, than to highlight the ‘A’ in various colorful and creative ways. The challenge here was that shooting was not part of the budget and that we had to use stock material for all the clips.
MY ROLE
Conception
Creative Direction
Motion Design
Art Direction
Execution